Give your agents the marketing support they need. Keep the brand control you require.
Rezora is the email marketing platform built for large teams and brokerages; a single system that empowers your agents to market effectively while ensuring every email reflects your brand's standards.
One Marketer. 500 Agents. Zero extra effort.
Scattered marketing creates inconsistent brands. rezora gives marketing directors and CMOs a centralized hub to create, manage, and distribute email marketing content across every agent, while maintaining control over what carries your brand’s name and protecting agent ownership of their client database.
1 Marketer
Designs the campaign
once in rezora.
- Design once
- Set brand rules
- One morning’s work
Design once.
Locks Brand Standards
Personalizes each email to each agent.
Sends from their name and address.
- Personalizes per agent
- Locks brand standards
- Sends from agent’s own address
…and 495 more agents, all sent simultaneously
Your brand. Protected at every send.
Define exactly what agents can and cannot edit in every template. Lock logos, colors, fonts, and legal disclosures. Allow agents to personalize within those guardrails. Every email that goes out is one you’d be proud to put your name on.
Give every agent the output of a full marketing team, without adding headcount.
Send brand-level campaigns including market reports, new listing announcements, and seasonal content directly to your agents’ contact databases, from the agent’s name and email address. Your marketing team does the work. Your agents get the credit.
Centralized Content Creation
Build templates once and make them available to everyone or select members of your team or brokerage. Maintain visual consistency and messaging standards without micromanaging individual sends.
Send on Behalf of Agents
Marketers and administrators can send emails on behalf of individual or groups of agents, keeping communications personal to the recipient while lifting the workload off the agent.
Listing lifecycle automation, out of the box.
Connect your MLS feed once and automate emails across the full listing lifecycle: Coming Soon, Just Listed, Open House, Price Adjustment, and Just Sold. Emails trigger automatically as listings hit your MLS, for every agent on your roster.
Brand-locked templates so good, agents send them in minutes, not months.
The Zephyr Builder is rezora’s drag-and-drop template builder and the industry’s most capable email design tool. Create beautiful, mobile-responsive, brand-compliant templates. Agents can customize within approved parameters. No design experience required.
Visibility across your entire marketing operation.
Track campaign performance at the brokerage or team level, and at the individual agent level. Monitor open rates, click-throughs, and engagement trends. Know which agents are marketing consistently, and which need support.
Agent trust, built in.
Even when your office sends on an agent’s behalf, their contact database remains entirely private. Only the agent can see their contacts. This is a core platform design principle, not an add-on.
Ryan Raveis
President, William Raveis
We chose rezora's email platform because it not only allows our agents the flexibility to easily customize their pieces, but also allows our brokerage to control the image of our brand. We also need performance metrics for our institutional campaigns, which are easy to view on rezora's platform.
S.J. Yun
Sr. Director of Digital Strategy, Marketing & Branded Content
Partnering with rezora is not just 'working with a vendor', it's a true partnership. They value your input for product updates, respond quickly when you have trouble, and continually build a best-in-class email marketing platform for real estate.
Your brokerage platform has email. Here's why that's not enough.
Most modern real estate platforms like transaction management systems, CRMs, website platforms, include some form of email functionality. It’s convenient, and it’s fine for a quick one-off message. But running a professional, brand-compliant email marketing program for an entire brokerage, with dozens or hundreds of agents, an active MLS feed, and a brand reputation to protect, is a different challenge entirely. One that requires a dedicated platform.
The result: Brokerages that use real estate platforms with built-in email often connect rezora specifically to handle what their platform can’t. rezora doesn’t replace your brokerage platform. It makes your email marketing exceptional.
Need more info? Contact Us.