With a to-do list that seems to be never ending, keeping up with leads and external communication can sometimes be missed on the priority list. Imagine if there were a software designed to help you prioritize and execute your marketing tasks in a more streamlined and efficient way.
“With multiple real estate brokerage and business models offering consumers the services and prices that best fit their needs, real estate has never been more competitive”
- 2018 National Association of REALTORS®
There is high competition in the real estate industry and with the development of new technologies and the steady growth of the amount of real estate professionals, it has become increasingly more difficult to gain competitive advantage in the market. However, the task is not impossible because there is always room for improvement. We are going to take a in depth look at several ways in which real estate agents can emerge from the masses and gain the exposure they’re looking for.
Email marketing is very important for real estate marketers and agents to use in order to optimize their reach and maintain a strong relationship with clients. Though most marketers do engage in email marketing, many have neglected several key practices that would greatly improve their email campaign results and generate more sales leads. We will start by first looking at recent email marketing statistics to reiterate why email marketing is vital, then we will analyze several email marketing best practices and trends that all real estate marketers should be doing in 2019.
Podcasts are a great way to learn and share knowledge, experience, and opinions. With the ease of streaming in today’s world, you can listen to podcasts from anywhere on multiple devices and channels. Podcasts are also a great tool for agents to use to gain industry professional insights, marketing tips and coaching, motivation to reach your goals, and even a much-needed laugh. We want to encourage our readers to make a move to improve their skills and themselves, so we have compiled a list of some of the real estate industry’s top podcasts for you to explore!
Let’s face it, winter isn’t always the easiest time to come up with good content. With the cold dark days ahead of us, your content may start to get dull as well. To avoid losing contacts due to boring emails, plan out your winter content this year with this list of 45 great content ideas for both your local and general audiences.
When was the last time you sat down and planned out a sound and promising content calendar? Some people might say they regularly plan out their content and many might have answered that they rarely do. Now ask yourself what you can do to produce better content so that you can better accomplish your goals. Taking the time to plan your content will make all the difference and help generate the results you’re looking for. When the next time to plan your content calendar comes around, use these 3 tips to help you produce better content.
Are your clients getting bored of receiving the same content? It may be time to spice things up! Sending email blasts about fun and relevant holidays or observances is a refreshing way to keep your clients interested in your emails. There are many ways you can communicate different holidays and observances to your audience through emails and social media but sometimes adding a little creativity to your content can make all the difference. To help you start to plan your November digital marketing content, we have created a list of great ideas that will be sure to keep your audience’s attention.