Content Marketing that Captures Listings
When most people think about real estate agents, the perception is that an agent’s days are consumed with selling real estate. But more often than not, agents find themselves spending a lot of time searching for their next client. Staying top of mind with your sphere of influence with beautiful marketing has never been so easy or effective.
It is commonly said that while 88% of buyers would refer or use an agent again, only 12% do. While many hear this and wonder why it can be so hard to stay in touch with clients, we understand that this is the main reason you are always so busy! The rezora system helps you stay in the forefront of your contacts’ memory by using content marketing to drive repeat and referral business.
Content marketing is personalized information that your target audience cares about. Whether your contact is interested in new local restaurants, upcoming events, or articles based on their personal interests, rezora's Zephyr builder helps you put the right message in front of the prospect at the right time by providing you with digital access to RSS feeds, articles, free stock imagery, and other compelling content. High quality content is critical for presenting agents as the local experts they are, thus staying top of mind with all of their prospective clients.
"What I like most about rezora is the ability to schedule emails and the ease of use. I think the consistent reminder that I'm a Realtor is useful in this business and it is also a great tool to share with sellers on listing presentations. It's a great tool to market properties and myself at a low cost."
Alexandra Parisi, Broker