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Rick ChastainMay 13, 20161 min read

And Now...Collaborate Group

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Greetings – Scott Gustlin former rezora VP of Operations here.

As many of you know, I left rezora about a month ago to start a new business. As it turns out, this company is the perfect complement to rezora. It’s called Collaborate Group and we are the first of rezora's Certified Marketing Partners.

Now that we are off and running, I am hoping that some of you might be interested in our new venture…or, at the very least, willing to give us your feedback.

Essentially, our new company fulfills a vital service that complements the rezora system and augments its value and effectiveness.

The first and foremost focus in real estate is consistent and effective marketing. Addressing the general market is important to your overall brand image, but cultivating the relationships of your agents’ and your brokerage’s current and past clients is even more important to your bottom line. After all, the lion’s share of your revenue each year comes from this audience (60+% of revenue according to the National Association of Realtors®). The rezora enterprise was developed specifically to address this. It makes it easy for you to work with sales agents to get content and marketing messages distributed as easily as possible.

Companies that consistently generate good content and “front-of-mind” marketing enable their agents to succeed. Those agents who make the most of their rezora account are rewarded with even higher returns. Marry these two efforts together and you have the Collaborate Group.

Collaborate Group is here to help those companies who need a hand with their lead nurture strategies and the consistent creation of good custom content within the rezora universe. We also assist in the development of marketing materials and the streamlined distribution of them through rezora.

To that end, I hope you will have a look at our “initial offering” blog post here: "Reach Your Full rezora Potential with Collaborate Group" and let us know what you think (you can reach me at scott@collgroup.com or write us at info@collgroup.com

I look forward to reconnecting with you!

Kind regards,
Scott.

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